What kind of content are you serving up these days?
Now that content marketing has taken off, nine out of 10 businesses today are serving up posts and tweets as if they were so many cheese straws and crab salad canapés at a cocktail party.
But after an hour of nibbles, most guests, their stomachs growling, are ready for something more filling, like meat and potatoes, i.e., a substantial, relevant, and useful ebook or guide as a downloadable offer to boost customer engagement with their brands.
People hire me to prepare the meals—the midfunnel content that converts your occasional blog reader or casual site visitor into a client.
I also create the content for large, multilayered, enterprise websites. And I ghostwrite executive-level articles, op-eds, and Letters to the Editor that only a seriously experienced writer can deliver.
Take a look at my portfolio and client list. You’ll find a fair number of name brand organizations there. But what’s more important than who they are is what I’ve learned by working with them. And that’s the valuable expertise I bring to you.